PriceMark is part of a wider channel analytics portfolio built by the creators at  TPC Global.

Competitive pricing analytics targeting the needs of vendors, was a brand new idea, and the dedicated focus towards vendors looking to transform their eCommerce Route To Market (RTM) remains a novel solution today.

Why?

The competitive pricing needs of vendors (manufacturers) are different from resellers, sellers and e-shops.

Where e-shops and resellers’ main focus is on their competitors in the resale space, vendors need benchmarking solutions at the brand vs brand level – and a much more difficult analytical layer is required.

PriceMark was born in 2016 after a series of projects with global vendors, and we’ve never looked back